Staffan Nordlinder has a research background in printed electronics from RISE and Acreo, coupled with engineering experience in the paper and pulp industry. While at Acreo, he specialized in organic and hybrid electronics. He was also involved in building a national testbed for printed electronics (PEA) in Norrköping. His passion lies in transforming multidisciplinary systems into high-value simplified products, disrupting established manufacturing ecosystems to contribute to a more sustainable world, all while reducing costs for customers.